TALK AT QUINTESSENCE '18 - HOW FRAGRANCES ACTIVATE OUR CREATIVITY AND ENHANCE OUR DAILY LIVES
"Our human sense of smell has a major role in terms of triggering emotions and in impacting our physical and mental health. The reason we humans form a psychological and emotional linkage to smells is because of the way we perceive them, unlike other animals that lack emotional quotient and the faculty that helps form prejudices, preferences and pain/pleasure associations....through these associations we can alter the way we perceive a situation entirely"
I elaborated upon how just by changing something in your environment such as a scent/smell, you can create a more positive perception of the same experience....be it a culinary experience, be it maternity experience, be it intimate experience, be it recreational (shopping, gambling....)
Talk given at BeautyWorld '18, held at Dubai Trade Centre in association with LuxeHouse Middle East.
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